CWA Blog Archive-CWA Grows Team With New Marketing Coordinator

CWA Grows Team With New Marketing Coordinator

Pdf Summary

This announcement welcomes Jake Byk as the CWA's new Marketing Coordinator, profiling a professional visual communicator with more than six years of experience across multiple fields and locations. After receiving his B.S. in photojournalism from Kent State University, Jake worked in Kansas, Wisconsin, and Wyoming covering politics, sports, news, and everything in between. While working as a photographer in Wyoming, he began writing stories about outdoor adventure and mountaineering, then transitioned into the nonprofit sector, creating digital media and managing social media around public land issues in the western United States, directly relevant experience for marketing an outdoor-adjacent membership organization. His climbing origin story is relatable and telling: indoor climbing was Jake's transition to the adventurous lifestyle he now enjoys. His first climbing gym was 50 miles from his home, yet he went at least twice a week for almost a year before moving down the street from one, a testament to genuine dedication. That commitment led him to outdoor climbing, harder routes on high peaks, and a life lived with intense passion for natural places. The throughline is that Jake brings a strong combination of professional visual storytelling skills and genuine climbing passion to the CWA's marketing efforts, and would become a familiar voice conducting member and gym spotlight interviews.

Asset Caption

An announcement welcoming Jake Byk as the CWA's Marketing Coordinator. A photojournalist by training with six years across news, sports, and nonprofit public-lands media, he brings visual storytelling skills and a genuine climbing passion, once driving 50 miles twice weekly to climb, to telling the industry's stories, becoming a familiar spotlight interviewer.