Retail Operations in Indoor Climbing Gyms-You Started a Retail Program, Now What?

Video Transcription

Video Summary

<p style="box-sizing: border-box; margin: 0px 0px 12.5px; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-size: 16px; line-height: 1.6; font-family: 'Open Sans', sans-serif; color: #2d2926; white-space: normal; background-color: #ffffff;">Paul Guarino started with a budget of about $10K and grew retail into every aspect of programming at ASCEND, including guiding, yoga, youth, and more. Hear about ASCEND&rsquo;s retail strategies, including product mix, branded merch, and sales techniques. From a gym owner that has branded everything from puzzles, to hats and shirts, to Nalgenes, to onesies for babies &ndash; learn what has worked and what hasn't.</p>
<ul style="box-sizing: border-box; margin-top: 0px; margin-bottom: 10px; color: #333333; font-family: 'Open Sans', sans-serif; font-size: 16px; white-space: normal; background-color: #ffffff;">
<li style="box-sizing: border-box; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-size: 1em; line-height: 1.6; font-family: 'Open Sans', sans-serif; color: #2d2926; margin-bottom: 10px;">Learn how you can incorporate retail in all aspects of your gym.</li>
<li style="box-sizing: border-box; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-size: 1em; line-height: 1.6; font-family: 'Open Sans', sans-serif; color: #2d2926; margin-bottom: 10px;">Learn about branded merchandise.</li>
<li style="box-sizing: border-box; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-stretch: normal; font-size: 1em; line-height: 1.6; font-family: 'Open Sans', sans-serif; color: #2d2926; margin-bottom: 10px;">Learn how ASCEND's retail program is organized and operationalized.</li>
</ul>

Asset Caption

Hear about ASCEND’s retail strategies, including product mix, branded merch, and sales techniques. This gym has branded everything from puzzles, to hats and shirts, to Nalgenes, to onesies for babies – learn what has worked and what hasn't.

Keywords

climbing gym retail

Ascend Climbing

retail operations

inventory management

branded merchandise

climbing gear

product assortment

marketing logistics

member discounts

webinar case study